The wonderful 3-D world of View-Master

Michael Ely
Submitted by Michael Ely July 2nd, 2010
Certifikitsch Winner
Whether hiking thru the Redwood Forest, or hula dancing in Hawaii, or swimming with sharks, or walking with dinosaurs, or flying on Aladdin’s magic carpet, you can go anywhere and see anything thru the magic of View-Master 3-D discs. First produced in the 1939, these discs are still popular today.
This is a 1955 Sawyer’s Model E View-Master stereoscope viewer with storage case and single reel discs. Both the viewer (which features a “V” slot for easy disc insertion) and the storage case (maroon-colored bottom with cream-colored top) are made of Bakelite plastic (a predecessor to today’s modern plastic). The case holds up to one-hundred single discs, discs ranging from 3-D pictures of cowboy movie stars to zoo animals to desert wildflowers to fairy tales to famous sites and places from all over the world.
Also included in these photos are a collection of 3-disc packets ranging from the Grand Canyon to Roy Rogers to early Disneyland to old Las Vegas (circa 1950’s – 1970’s).

4 Responses to “The wonderful 3-D world of View-Master”

  1. Allee Willis

    Allee Willis

    I love View-Masters. I have a few different models from a couple different decades and lots of reels. For anything I might have to say on the matter check out my blog post from a couple months ago and if you haven’t seen or don’t know Charles Phoenix, check him out for sure too. All right here:https://www.alleewillis.com/blog/2010/05/10/allee-willis-kitsch-o-the-day-%E2%80%93-3d-miami-beach-charles-phoenix/

    Your collection is a fabulous. Great that you have the case, which I don’t.

    • Michael Ely

      Michael Ely

      Did my homework on Charles Phoenix. In fact, I signed up for his “slide of the day” and newsletter. His books look wonderfu, love his test kitchen, and his tours look like loads of fun.

  2. Nessa

    Nessa

    When I was small my dad gave me all his View Master reels from the 50s, I loved the technicolor pictures of Disney Land best. I was pretty bummed when I got older and found out that half the stuff I saw in the reels was long gone. I still love View Master, though.