Allee Willis’ Kitsch O’ The Day – MACHO Sport Scent

Submitted by Allee Willis March 1st, 2011
Certifikitsch Winner

This is the kind of product I love finding in dollar stores. So generically named it’s pathetic, a label that’s crooked and not quite centered and a product that looks more like mouthwash than after shave. Not that I have any use for MACHO Sports Scent but I feel an obligation as Minister of Kitsch to pick these things up when I see them.

I love the description on the back:

If I were the manufacturer I don’t think I’d be encouraging anyone to use this as “invigorating refreshment”. And, “Specially formulated with a classic masculine scent” could go either way… masculine after the gym, masculine after sex, masculine pre-sex… Exactly masculine when?

I did muster up the stuff take a whiff of MACHO. Thankfully, it doesn’t smell like sweat, which is what I was most expecting a “sport scent” to smell like. It does, however, smell like it’s been sitting around in a bathroom cabinet since the 1960s. Which is exactly what a kitsch lover wants from a brilliant dollar store toiletry product such as MACHO.

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